Ben Zipkin
digital innovation in pharma — ai search / analytics / aeo
about
I help pharma and healthcare brands get found, trusted, and cited — at a moment when answers come from AI as often as a list of blue links.
I'm the founder of PharmaForward, working at the edge of SEO, AEO, and GEO. Full bio →
work
writing
recent
reading
Biological War: A Scenario — Annie Jacobsenreading
Arctic Adventure: My Life in the Frozen North — Peter Freuchen★★★★★
The Lincoln Highway — Amor Towles★★★★★
Inner Excellence: Train Your Mind for Extraordinary Performance and the Best Possible Life — Jim Murphy★★★★★
Between Two Fires — Christopher Buehlman★★★★★
goodreads ↗vinyl
elsewhere