Ben Zipkin
digital innovation in pharma — ai search / analytics / aeo
about
I help pharma and healthcare brands get found, trusted, and cited — at a moment when answers come from AI as often as a list of blue links.
I'm the founder of PharmaForward, working at the edge of SEO, AEO, and GEO. Full bio →
work
writing
recent
reading
Between Two Fires — Christopher Buehlmanreading
1929: Inside the Greatest Crash in Wall Street History--and How It Shattered a Nation — Andrew Ross Sorkinreading
Designing the Mind: The Principles of Psychitecture — Ryan A. Bushread
Nuclear War: A Scenario — Annie Jacobsenread
goodreads ↗elsewhere