Copy as Interface

There’s an interesting presentation from Mule Design on how a designer’s approach and strategy for copy can make or break a digital interface.

For a lot of projects, copy and wording are considered “icing” or an element of the design process that gets fitted in later—often with little or no involvement from designers. While many user interface experts believe that digital interfaces cannot support copious amounts of copy (the concept that users scan rather than read), the trend in UI design is more copy, not less. Wikipedia and Facebook are both great examples of how text can be used as the core of the user experience.

The presentation also discusses new communication and expression trends that are evolving as aspects of Web 2.0 – the concept that “We aren’t writing, we are speaking in text.”

The presentation, Copy as Interface, is embedded below.

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